Advertise with InsuranceNewsNet Magazine
According to the latest INN Readership Survey, our 50,000 subscribers rely heavily on print magazines for new sales ideas, education, and the latest happenings in the industry. Overwhelmingly, nearly 70% of our readers actively engage with our advertisers and "take action" on the ads they read.
Each visually-captivating page in InsuranceNewsNet Magazine flows with insightful coverage of life, annuity, DI, LTCi, senior health and other financial services products, keeping readers more aware of how to improve their sales, place more cases and grow their business.
If you think that magazine advertising is ineffective or dead, think again. Of our subscribers, 76% have taken action based on an advertisement they've seen in InsuranceNewsNet Magazine. Based on advertiser surveys, we generate 147% more response than our closest competitor.
Take Your Share of the Market
Not only do we have the highest-rated publication in the industry, but we offer the most prolific producer list available today. Over the past 10 years, our experienced insurance marketers have been able to create a dream list of the most seasoned and successful producers and advisors. Over 89% of our readers have more than 10 years experience in the business.
In our 2010 readership survey of our subscribers, the respondents overwhelmingly chose InsuranceNewsNet Magazine over other industry publications in overall quality and usefulness to their business practice.
HIGH IMPACT Advertising Leaves a Profitable Impression
Exponentially increase the visibility of your advertisement with one of our high-impact print opportunities. These unforgettable options give you control on where and how producers will experience your message as well as make you stand out from the rest of your competition.
Compelling Topics Every Month of 2013 (subject to change)
|Month||Issue Topic||Issue description|
|January||The Year of the Doozy||A struggle between fee-only financial planners and commission-based insurance producers has been on a low simmer for years, basically on the level of taunts, but now the feds are getting involved and sides are being chosen.|
|February||Tax Planning||How do you plan in a year when anything can happen?|
|March||The 100-Year War||In 1913, the life insurance industry rose to protect its tax-exempt status that helped the industry grow into what we know today. That is threatened again as the House works on tax reform.|
|April||Big Case Hunters||The stories producers love to tell around the campfire: How I brought in the big one.|
|May||Famous Estate Planning Failures||One of our most popular issues of the year. Who doesn't love a celebrity disaster story? Clients sure seem to enjoy them – and learn.|
|June||Retirement||Many are saying the future for life insurance, annuities and health insurance products is the retirement market. Who is making that work and what does it look like?|
|July||Summer Sales Issue||Sales secrets from the masters.|
|August||Health Insurance||As ACA unfolds, what are health insurance brokers doing? What does it mean for other insurance disciplines?|
|September||Life and Advanced Markets||How advanced producers got where they are.|
|October||Agency Perpetuation||How do you price your agency and find a buyer?|
|November||Tech Guide||What's the hot technology for insurance agents?|
|December||Look Ahead||What's ahead for 2014?|