Michael Levin may have had nine books on the best-seller list, but he knows that selling a lot of books isn’t the only way to measure your success as an author. In his opinion, a book is one of the best marketing tools around. In Part 2 of his interview with InsuranceNewsNet Publisher Paul Feldman, Levin describes how writing your book can turn you into the “go-to” person in your community for your line of business.
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What will the coming year bring to the insurance business? From interest rates to regulations to changing demographics to the rise of Big Data, InsuranceNewsNet looks at the factors that are leading to an optimistic view of 2014.
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